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The strategy that allows sending more emails AND retaining high engagement rates

*This post was originally sent as a newsletter to my email subscribers. Want to get those free resources directly to your inbox & before anyone else? Join here.


 

**Previously on the Friday newsletter**



My email subscribers got the option to choose their email experience.



I, on the other hand, finally took a dose of the serious medicine I happily prescribe to my clients on a regular basis.



(Cobbler’s kids walk barefoot and all!)



Which brings us to today.



A bunch of my subscribers asked me how I did that.



As you may know, transparency is one of the pillars and core values of my business.



And if you give me airtime to geek out about ethical email strategy, I’m happy to do so.



So today, I’m sharing the behind-the-scenes of this strategy (and part of the implementation process) in a 9-minute video I recorded for you.


Happy watching!




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