For Mission-Driven B2B Brands Ready to Make Their Email Strategy Work for Them.
Can't access the six-figure revenue in your email list? (It's there - your team just needs better guidance)
Stop doing email half-assed. Get the strategic guidance your team needs.
Tired of knowing your email list could be a goldmine but watching your team deliver severely undercooked pasta to your subscribers?
​
You know email marketing could be a total game-changer for your business.
You've got a substantial list, you understand the potential, but right now your team is stumbling around with a smorgasbord of different tactics without the deep expertise to make it click into place.
​
You're missing out on revenue (and impact!) from a channel that is supposed to be making you money.
Sound familiar?
​
Introducing: Email Strategy Partnership for Mission-Driven B2Bs
Generate consistent, qualified leads and sales calls through systematic email nurturing while building authentic relationships.
Without the chaotic, slow process of trying to figure this shit out on your own.
Here's the thing about email marketing...
It was supposed to help you generate consistent qualified leads and build authentic relationships with your prospects...
But right now, you're probably:
-
Watching your team struggle to connect email efforts to actual revenue (because they don't know if campaigns are working)
-
Seeing your marketing team stretched super thin, trying to handle email on top of everything else and delivering half-assed results
-
Feeling frustrated when stakeholders ask for email ROI because you can't confidently point to real numbers
-
Knowing your team is stumbling through campaigns without the deep strategic understanding this channel demands
-
Sitting on a substantial email list that feels like a completely wasted asset while you invest heavily in expensive acquisition
-
Missing massive opportunities where the right email strategy could generate huge returns with relatively little effort
-
Watching your team send emails for the sake of sending emails instead of systematically nurturing prospects
​​
The honest truth is, your team doesn't know what they don't know about email strategy.
And as a leader, you don't have the bandwidth to become an email expert yourself. That expertise gap is costing you qualified leads every single month.
That's not going to be your story anymore...
What if email marketing could finally make sense?​
Imagine waking up to qualified leads in your inbox from people who've been strategically nurtured and are genuinely excited to talk with you.
What if you could:
-
Walk into stakeholder meetings with confidence because you have clear revenue attribution from email, not vanity metrics (like unreliable open rates) that don't mean shit
-
Give your team the strategic email leadership they need without having to become an email expert yourself (or hire someone full-time)
-
Have someone who truly cares about your business step in as your chief email officer and take ownership of this channel
-
Stop watching your marketing budget get wasted on acquisition while your existing audience sits untapped
-
See all the cogs in your marketing machine finally working together instead of fighting each otherIt's closer than you think.
But first...
Why most mission-driven B2B emails are stuck in marketing purgatory
The reason your current approach isn't working isn't because the “best practices” type of email marketing doesn't work for mission-driven businesses.
​
It's because you're missing the strategic foundation that turns scattered tactics into systematic results.
​
Here's what nobody tells you:
​
Most email marketing advice treats your inbox like a broadcast channel instead of a relationship-building system. You end up focused on open rates and click-through rates instead of the metrics that actually matter: qualified leads, sales calls, and revenue attribution.
​
The missing piece - You need someone with deep email expertise who can step into your business and take strategic ownership of this channel. Someone who can see both the bigger picture AND the small details at the same time, with built-up expertise across multiple accounts who knows exactly how to analyze the data and turn insights into results.
​
That's where most mission-driven marketing leaders get stuck. They know email has massive potential, but they don't have the bandwidth to develop that expertise internally, and their team is already stretched thin handling other priorities.
Meet your email strategy partner
Heya, I'm Yuval. I've spent years helping mission-driven B2B leaders transform their email marketing from a source of frustration into their most reliable revenue driver.
​
My "better practices" approach has generated results like increasing annual event ticket sales by 39.65% with one strategic campaign and adding $203k in revenue from a previously cold 25k subscriber list in less than two months.
​
Most importantly: My clients can finally walk into stakeholder meetings and confidently show exactly how email contributes to pipeline and revenue, with clear attribution that makes perfect sense.
The Email Strategy Partnership isn't about generic "best practices" that make you sound like every other bro marketer pushing aggressive sales tactics.
​
This is about stepping into your business and taking strategic ownership of your email channel, bringing deep cross-industry expertise while respecting your brand values and working seamlessly with your existing team.
How the Email Strategy Partnership works
(and why it's exactly what you've been missing)
What you're actually getting
Strategic direction and planning
​
-
Monthly or quarterly strategy sessions where we map out your email calendar - whether that's nurture sequences, product launches, or campaign-specific sends
-
I create detailed briefs for each email and hand them over to your copywriter with clear direction on messaging, positioning, and desired outcomes
-
Coordination with your graphic designer and website team to make sure we have all the components ready (landing pages, graphics, tech setup)
Hands-on guidance and quality control
​
-
Bi-weekly or weekly check-ins (depending on your needs) where we review performance, troubleshoot issues, and adjust strategy
-
Ongoing Slack/email support between meetings when questions come up
-
Detailed feedback on everything before it goes live - copy, design, technical implementation - so each email goes out with confidence and without glitches
-
For teams that need it: I can also build and schedule emails directly in your ESP (we'll discuss whether this makes sense based on your team's capacity and capabilities)
Strategic partnership, not vendor relationship
​
-
Revenue attribution and performance analysis that actually connects to your bottom line
-
I become your first point of contact for email strategy - the person you come to when you're thinking through anything email-related
-
Cross-industry expertise applied to your specific business.
​
Why this partnership works differently than other email consultants
I'm not here to copy-pasta "best practices" onto your business
​
Most email marketing follows the same playbook regardless of who you're emailing or what you're selling. But mission-driven brands need different nurture frequency than traditional B2B companies - your audience wants to feel connected to your mission, not just sold to.
​
I use ethical persuasion that converts without making you feel like you (or your team) need a shower after hitting "send".
I focus on what actually matters: revenue, not vanity metrics
We track emails all the way to closed deals, not just clicks and opens that don't mean anything for your bottom line. You get reporting that makes your marketing ROI crystal clear to stakeholders.
You get honest guidance, not bullshit
​
When I don't know something, I'll tell you "I don't know, let me get back to you with the right solution for your brand and audience." That's worth more than a consultant who pretends to have all the answers immediately. Real expertise means knowing when to dig deeper instead of applying cookie-cutter solutions.
"The biggest thing for me is communication. Having you message me at the end of every day or two and say, 'hey, this is where we're up to. I need this from you.' Perfect. And you have that knowledge across working on loads of different accounts - you've built up so much expertise in this area from working on so many different businesses and different size accounts that you just can't really beat that knowledge."
— Emily Carroll, Immerse Marketing CEO
What the first 90 days look like
Month 1: Audit and strategy foundation
​
I dig into your current email setup - what's working, what's not, and where the biggest opportunities are. We map out your email calendar and I create detailed briefs for your first campaigns. If your team is organized and onboarding goes smoothly, we start executing toward the end of month 1. You'll have a clear roadmap and your team knows exactly what to do.
Month 2: Execution and rhythm-building
​
Your team is executing the strategy. I'm reviewing everything before it goes live - copy, design, technical setup. We're in regular contact (bi-weekly calls plus ongoing Slack/email support) to troubleshoot and refine. Your team is getting into a groove with the process and we're starting to see how your audience responds.
​
Month 3: Early insights and adjustments
​
Data is coming in and we're identifying patterns - what's resonating, what needs tweaking. I'm making strategic adjustments based on what we're learning about your audience. This is still early days, but your team is building confidence and we're setting the foundation for what comes next.
Beyond 90 days: This is where the real optimization and scaling happens. With enough data to see clear patterns, we double down on what works and build systems that generate consistent results. 100% of my clients extend beyond the initial 3 months because this is where the biggest breakthroughs happen.
Ready to make your email marketing work for you?
You'll have a systematic approach that turns your existing audience into a consistent source of qualified prospects - all while staying true to your mission-driven values.
​
3-Month Strategic Partnership
Starting at €11,000
We'll complete your strategic foundation and begin implementation. Your team gets:
-
Complete email strategy audit and roadmap
-
Monthly or quarterly strategy sessions (depending on your needs)
-
Bi-weekly check-ins to review progress and adjust strategy
-
Detailed briefs for every email campaign
-
Ongoing Slack/email support between meetings
-
Hands-on feedback on copy, design, and technical setup before anything goes live
-
Revenue attribution and performance analysis
​
100% of my clients have extended their partnership after these first three months.
​
6-Month Strategic Partnership (Most Popular)
Starting at €19,000
​
The extended partnership timeline. We move from strategic foundation into optimization and scaling - giving us the runway to refine what's working, build advanced systems, and maximize your email program's performance. This is the timeframe where most brands see their biggest breakthroughs and measurable progress.
​​
Perfect for companies ready to see what systematic email strategy can do long-term.
​
Both partnerships include:
​
-
Strategy is customized specifically for your industry, audience, and business goals
-
Direct collaboration with your team throughout the entire engagement
-
Partnership extensions available based on your results and ongoing needs
Is the Email Strategy Partnership right for you?
This partnership is perfect if:
​
-
You're a mission-driven B2B company generating $1-5M+ ARR with an established marketing team and you understand that sustainable growth requires strategic systems, not quick fixes
-
You have an email list of 1,000+ subscribers and existing email systems, but you're tired of not knowing if your efforts are actually working
-
You want to transform email marketing into a systematic revenue-generating asset while maintaining alignment with your brand values
-
You're ready to stop being a jack-of-all-trades and partner with someone who has deep expertise in this specific area
This partnership is NOT for you if:
-
You're a beginner or looking for overnight results
-
You operate in industries that conflict with mission-driven values
-
You're not ready to invest in strategic, long-term growth
This partnership is STILL perfect for you even if:
​
-
You think your email list is "too cold" - I've generated $203K from a neglected 25K subscriber list in under two months or is slightly smaller than 1000 subscribers.
-
You've tried "best practices" before and it felt pushy - My "better practices" approach does both authenticity and results simultaneously
-
You're worried about time investment - I save you time by providing strategic expertise while working with your existing teams
You have two options
The first option is to stay where you are...
Continue stretching yourself and your team super thin, doing half-assed email marketing while your substantial list sits there like a wasted asset.
​
Keep investing in expensive acquisition while prospects who already trust your brand never convert because you're serving them the equivalent of undercooked and underseasoned pasta.
​
Feel frustrated when stakeholders ask about ROI and you can only point to open rates that don't mean shit for your bottom line.
​
And continue feeling that tension between driving results and staying true to your mission-driven values.
The second option is to...
​
Partner with me to transform your email marketing into an ecosystem of revenue generation.
​
Wake up to qualified prospects who've been strategically nurtured and are genuinely excited for sales conversations.
​
Confidently show stakeholders exactly how email contributes to pipeline with clear revenue attribution that
makes sense.
​
Staying where you are won't get you the consistent lead generation and values-aligned strategy you need.
Strategic action is the way forward.
​
I'll be right there as your strategic partner, guiding you through every step until your email marketing becomes the revenue-generating, relationship-building asset it was meant to be.
​
Ready to partner up?
Let’s take the next step - together
Ready to see if we're aligned? Here's what happens next:
​
Book a 30-minute discovery call where we'll review your current email marketing strategy and see if this partnership makes sense for both of us.
​
No pressure, just an honest conversation about your goals and challenges.